What is the future of reaching our communities as a church? How do we reach the most homes at the best cost per household? Many churches have already left the traditional direct mail marketing approach. Direct mail marketing still works when targeting a small number of households in a targeted area (close to the church) through […]
One trend we’ve seen this year is many churches using streaming as a response to the current events we’ve encountered in 2020. Unfortunately, most churches did not see the importance of investing funds pre-Covid-19 in the space of streaming. This resulted in a lot of scrambling for hardware and software without any budgets for streaming and churches […]
What in the world is connected TV (CTV)? Most likely, you’ve heard of one of the most popular connected TV devices: Apple TV. But there are many more that millions of households use to stream all kinds of video content on their smart TV’s and smart phones. If millions of people are using it, where is the church? I […]
What in the world is connected TV (CTV)? Most likely, you’ve heard of one of the most popular connected TV devices: Apple TV. But there are many more that millions of households use to stream all kinds of video content on their smart TV’s and smart phones. If millions of people are using it, where is the church? I […]